“Yes and Fast”
Rapid Advance
60 second National Broadcast Commercial
Agency: Lockard & Wechsler
Art Director: Art Director
On this project, TimeLine needed to create a fun, energetic commercial that was completely graphic based and primarily text. This was an opportunity in a direct response ad to bring info-graphics and some quick pace scenes to the client. With most DR spots, the message is most important, and so we needed to carry the message without letting a text-heavy spot drag on.
Technical:
Motion Graphics: Adobe After Effects
Deliverables: HD Broadcast National Standards